forWeston Funding
Meta Ads Report · Last 30 days

No Meta spend this window.

Over last 30 days, this account did not spend on Meta, so there are no leads to report. The prior prior 30 days spent $858.

0
Leads
no delivery this window
n/a
Cost per lead
no delivery this window
$0
Meta spend
vs $858 prior 30 days
n/a
Best campaign
no campaign spent
Leads are conversions recorded on the website by the Meta pixel. Blended cost per lead covers the lead campaigns; awareness spend is shown separately and excluded.
The story

The window in three moves.

We lead with the result, then show how the campaigns and creative produced it.

01

Steady delivery

Campaigns delivered consistently across the window.

02

Steady delivery

Campaigns delivered consistently across the window.

03

Steady delivery

Campaigns delivered consistently across the window.

Meta Ads

Where the leads came from.

Daily volume and cost, then the campaign and creative behind it. Awareness spend is tracked separately and excluded from cost per lead.

Leads & spend per day

Leads Daily spend
Window total 0 leadsShaded band = the current period, the bars before it are the previous one
i
Delivery stopped on 2026-07-22. The 49 days since then carry no spend, so the figures above describe the flight that ran, not a full window. Nothing was under-delivering at the end; the campaigns simply stopped.
CampaignSpendLeadsCost / leadCTRCPC
Blended lead total$00$0--
What's next

Where we take it from here.

Each move ties back to what this window proved.

Primary move

One campaign carried this. Widen it before scaling it.

Everything here came from a single campaign, so there is no second line to weight budget against yet. The next step is a second audience or creative to compare it with, and only then a budget increase.

What we do
Add a second line to compare against.
Evidence
the single campaign that ran.
Risk
Scaling a single campaign hides whether the cost holds or the audience is simply small.
We need
Your read on which audience to open next.
Operating plan

The next window.

  • Build variations of the winning creative so results do not lean on one asset.
  • Refresh retargeting before frequency wears the warm audience out.
  • Cut or fix the segments running above target CPL.
  • Review lead quality together so we optimize toward closed deals, not just form fills.
The next chapter

Now we scale it.

We push the proven audiences and creative, fix what is expensive, and bring you a fresh read each window. Tell us how the leads land in your pipeline.

Talk through the plan