Performance recap
Paid Media Report
This report covers 2026-06-07 to 2026-07-06. The campaigns produced 31 form submissions at a blended $77 per lead, with NZ 01 - Website Leads - Austin the most efficient audience.
This report covers 2026-06-07 to 2026-07-06. The campaigns produced 31 form submissions at a blended $77 per lead, with NZ 01 - Website Leads - Austin the most efficient audience.
The story below leads with the result, then shows how the campaigns and funnel produced it.
Lowest cost per lead at $32. Same creative, best audience economics, so budget stays weighted here.
Top-converting ad with 16 form submissions at ~$25 per lead. The message that is landing.
4 lead campaigns contributed this period, so results do not rely on a single audience.
Cost per result by campaign over the reporting window. Awareness spend is shown separately and excluded from cost per lead.
| Campaign | Spend | Form Subs | Cost / Lead | CTR | CPC |
|---|---|---|---|---|---|
| NZ 01 - Website Leads - DFW | $746 | 6 | $124 | 2.4% | $4.41 |
| NZ 01 - Website Leads - Houston | $688 | 4 | $172 | 3.5% | $3.89 |
| NZ 01 - Website Leads - Austin | $506 | 16 | $32 | 2.7% | $3.62 |
| NZ 01 - Website Leads - San Antonio | $462 | 5 | $92 | 2.9% | $3.18 |
| Blended lead total | $2,402 | 31 | $77 | ||
| NZ 01 - IG Profile Visits (awareness) | $321 | n/a | n/a | 3.3% | $0.55 |
We keep scaling the proven audiences and bring you a fresh read each period. Tell us how the leads land on your end and we steer toward the cases you want.