Performance recap

Paid Media Report

This report covers 2026-06-08 to 2026-07-07. The campaigns produced 1 form submissions at a blended $2,080 per lead, with NZ - 01 - CBO - Leads - New Pixel the most efficient audience.

Form Submissions

Across the lead campaigns

$2,080

Lead Campaign Spend

Combined lead-driving spend

$2,080

Blended Cost / Lead

Spend divided by form submissions

$2,080

Best Segment

NZ - 01 - CBO - Leads - New Pixel, lowest cost per lead

01 / The story

1 leads at $2,080 per lead.

The story below leads with the result, then shows how the campaigns and funnel produced it.

NZ - 01 - CBO - Leads - New Pixel leads

Lowest cost per lead at $2,080. Same creative, best audience economics, so budget stays weighted here.

"6/8 - [Ex Post] Independent dealers "

Top-converting ad with 1 form submissions at ~$200 per lead. The message that is landing.

Steady delivery

Campaigns delivered consistently across the reporting window.

Meta Ads

Where the leads came from.

Cost per result by campaign over the reporting window. Awareness spend is shown separately and excluded from cost per lead.

Campaign	Spend	Form Subs	Cost / Lead	CTR	CPC
NZ - 01 - CBO - Leads - New Pixel	$2,080	1	$2,080	6.1%	$0.68
Blended lead total	$2,080	1	$2,080
NZ - 01 - CBO - Leads - Evergreen (awareness)	$3,751	n/a	n/a	3.8%	$0.69
NZ01 - CBO - IG Profile Visits (awareness)	$1,415	n/a	n/a	11.0%	$0.60
NZ - NIADA Denver - CBO - IG Profile Visits (awareness)	$250	n/a	n/a	2.2%	$1.06

02 / What's next

Where we take it from here.

Keep scaling NZ - 01 - CBO - Leads - New Pixel, the lowest cost per lead, and hold budget on the proven audience.
Build more variations of the winning ad so results do not lean on a single creative.
Refresh retargeting creative before frequency wears the small warm audience out.
Review lead quality together so we optimize toward closed deals, not just form fills.

The next chapter

Now we run it.

We keep scaling the proven audiences and bring you a fresh read each period. Tell us how the leads land on your end and we steer toward the cases you want.